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What would it take to create a successful physical products business from the ground up? You can hear how James Swanwick made it happen on this episode. From making the decision to start his brand while running on the beach to building out a team, split testing, and maximizing profits you will hear what James did, step by step to start, build, and establish his physical products business. It’s a conversation that will help you see what it takes to get your business rolling right away. The amazing product idea that came while running on the beach. James Swanwick was running on the beach near his home in Australia when he heard Ryan Daniel Moran speaking about the opportunities that come from building a physical products brand and business (he was listening to the Freedom Fast Lane podcast). By the time James got home he had decided he was going to build his own business. He called his brother, established a partnership, and got the ball rolling. His success is almost legendary. You can hear the exact product b