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Troy Johnston’s story is not typical. We need to say that right up front. But we should also say that’s because Troy is not a typical guy. He stepped into the Amazon sales arena with a background in project management so he understood what it meant to organize for the completion of goals and the success that follows from doing so. He’s also atypical in that he applied what he learned in practical, powerful ways - which many people never do. You can hear the story of how Troy built a company to multi-million dollar status in just 2 years and then sold it to Ryan, on this episode. Why entrepreneurs have to learn to be more comfortable with risk. Coming from a conservative background, Troy Johnston didn’t like the idea of risk when it came to business decisions and investments. But when an angel investor approached him with a desire to invest in his growing company, Troy had a decision to make. Would he accept the infusion of capital offered so that the company could grow more rapidly (which entailed some risk),