Capitalism.com

Today, Ryan and Khierstyn Ross discuss how most entreprepreneurs go about building their business backwards, rethinking the Hero’s Journey and using crowdfunding to launch brands.   Have you ever wondered what the next big thing will be? Ryan shares his prediction on the next big opportunity and how to tap into it.   Key Takeaways [1:21] KRoss awkwardly introduces Ryan Daniel Moran in a nutshell and lays out what she’d like to ask during this interview.   Spoiled physical products people [4:17] The gravy train of sales Amazon created has enabled entrepreneurs to go at physical products backwards. It should all start with the audience.   What or who? [6:17] Ryan has ownership in 5 brands and is active in 3, WHAT you sell is important, but WHO you sell two trumps that by miles — let’s say a 20% to 80% ratio!   Identifying good brands [8:17] for Ryan, it’s all about audience, there is no other litmus test factor — they will tell you what they want from you and you can act accordingly.   7 times harder to get a n