Boiling Point Podcast

Introducing Lisa Hrabluk   Decision makers of all stripes will eventually find themselves in a bind.  They will come across a situation where it seems there is no answer that will be pleasing enough to all stakeholders and the result is a deadlock of argument.  Lisa Hrabluk and her company Wicked Ideas is just the person you need in such a situation, as she has a passion for finding a way forward.   Lisa is a veteran journalist who knows that way forward is through humility and asking the right questions to stakeholders.  As a journalist, Lisa was always interested in finding unique ways to tell a story and this interest has lead her company to teach organizations how to have a two-way conversation with their public.   Lisa teaches a niche marketing approach to organizations, who until recently had been treating public affairs as a “sales job”.  The public demands that it not be force fed ideas, but engaged.  When you are in a position where you need things done, Lisa contends you need to listen and ask the r