Salestuners: B2b Sales Training And Coaching From Prospecting To Negotiation And Closing

024: Matt Amundson | Elbow Grease, Cupcakes and Red Bull: A Recipe for Success

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Synopsis

Full Notes https://www.salestuners.com/matt-amundson/ Takeaways Sell to People, Not Companies: Starting at the top of the funnel and working your way down is a sales strategy that brings the big picture into focus. Most sales people wake up in the morning thinking about the companies they want to sell to, instead of the actual people that fill the roles able to buy at that company. Figure out what their personal motivations, incentives, and interests are and talk to them like human beings. Get Over Your Fears: President Franklin D. Roosevelt’s famous words about fear are just as true in sales as in anything else. The only thing to fear is fear itself. Truer words were never spoken, particularly in the sales world where fear is one of the most debilitating hurdles. Stop being afraid of sending the wrong content, calling the wrong person, hearing no or talking to strangers. Do More: When in doubt, do more. Come in early and stay late. While most CEOs will stop and take note, don’t do it to show off. Do it bec