Salestuners: B2b Sales Training And Coaching From Prospecting To Negotiation And Closing

Takeaways Lock in on the Verbs: If you’ve ever been anxious on a sales call, thinking too far ahead or worrying about what your next question is going to be, stop! Your prospect will lay out the entire roadmap if you let them. As you listen to them, focus on the verbs they use. For instance, “we’re trying,” “we’re evaluating,” or “we’re thinking about.” When they use these verbs, seek clarity as to what they mean. Ms. Prospect, you mentioned you were thinking about X, what did you mean by that? What exactly have you tried? What are you still planning to try? How has it gone so far? What were you hoping would happen? If you pick up on the repetition of their patterns, you can remove all the stress from your call. Understand the Incentives: What’s driving your prospects' decision? And with that question, I don’t just mean the first person you talk to. I mean every person that you come in contact with at the account. Each person has their own set of incentives in an opportunity to either do a deal or not do a