Salestuners: B2b Sales Training And Coaching From Prospecting To Negotiation And Closing
106: Lucy MacCallum | Be Your Genuine Self with Pleasant Persistence
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:25:03
- More information
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Synopsis
Takeaways Act as a Resource: With more information than ever readily available for prospects, we need to become good stewards of context. What are your prospects likely not thinking about? What are the real challenges they should be worried about? Figure out how to get ahead of their search patterns and provide them real-time resources. This could be upcoming changes in the industry, it could be potential competitive information, or it could just be research you’ve done into the problems facing people in similar roles. Have a Bias Toward Action: From the timing to resources, or even fear, there will always be reasons you can use to talk yourself out of doing something. Nike may have been the first to say it, but I’m here to repeat it, “just do it.” There is nothing wrong with being prepared, but when it starts to hold you back from advancement, that’s when I have an issue. I’ve read a lot about Jeff Bezos “regret minimization theory” where he talks about the concept of looking forward 10 years and thinking