Salestuners: B2b Sales Training And Coaching From Prospecting To Negotiation And Closing

108: David Lefever | Starting from Scratch and Proving the Naysayers Wrong

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Synopsis

Takeaways Prove the Concept: If you’re rolling out a new product or service you know can solve a problem, but no one can vouch for it, consider giving it away to seed the market. Think about the last time you were in the food court at a mall. Several of the restaurants had a person standing outside their area handing out free samples. After trying a small nibble of something good, you proceed to pay full price for the product. The same is true with pilots and limited engagements of your service. Getting companies to put their name on the line early allows them to be references for you as you expand. Let Tenure Help You: Going against the trend of sales reps bouncing from company to company every year and a half for a 10% raise in base salary, I want to encourage you to find a good company and stay put. I have several friends and clients who have W-2 earnings of over $1-million per year. I’m not exaggerating. These individuals have been with their respective companies for 5-10 years and have seen some of the