Salestuners: B2b Sales Training And Coaching From Prospecting To Negotiation And Closing

Takeaways Change Your Mindset: It is my strong belief that the next generation of great sellers will be subject matter experts that have been taught how to sell, rather than salespeople who learn about a portfolio of products. With information being readily accessible and buyers expecting more every day, you owe it to yourself to become an industry expert. Not in sales, but in the industry you’re selling to. You need to know your buyers' world just as well as they do to be able to communicate why your solution could help solve their problem. Learn the Local Language: Yes, this episode was specific to languages spoken in different countries, but if you think about it, your buyers speak a different language as well. This goes back to the first takeaway, how do they want to be spoken to? What are their expectations for cold outreach? What motivates them? Is there seasonality in their business or their industry? I’m not saying you have to change the way you sell, I’m just saying that if you’re aware of these th