Matt Brown Show

MBS146 - Pitching to Win with Justin Cohen, 5 Time International Best Selling Author

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Synopsis

Pitching. In any pitch for new business, it’s not the best product that wins but the best pitch. Whether you’re looking for clients, investors or employees, you need to know how to pitch your products, services and ideas in a way that is most likely to secure you the deal. Justin Cohen’s internationally acclaimed six-step formula is designed to do just that. Justin is the author of 4 books and 8 audiobooks. He hosts a CNBC Africa TV show in which he interviews some of the world’s top experts on success. As a leading authority on human potential, with a postgraduate degree in psychology, Justin Cohen speaks and trains in the fields of motivation, sales, customer service and leadership. Over the past seventeen years he has presented in 20 countries, and in virtually every industry, to an average of 8000 people annually. Justin is a Certified Speaker Professional and a Southern African Speaker Hall of Fame inductee. Having taught and refined his Pitch To Win programme for five years, and having helped win numero