The Freelancers' Show

Episode Summary   In this week’s episode of The Freelancers Show, Reuven Lerner teaches about B2B and B2C business strategies, giving advice and examples from his own life. He begins by defining B2B or business to business, selling your services to businesses. This type of exchange usually happens behind scenes, Sysko being one example of a B2B company. B2B doesn’t necessarily mean businesses, it could be government agencies or non-profits.    Reuven defines B2C or business to consumer, selling a product or service to individuals. This type of business is seen all the time in advertisements and tv commercials, Coca Cola is the example he gives. The first thing to decide is what you want to sell and then to whom.    Next, Reuven explains why most freelancers go with B2B. It is an established and safer route, especially if you are offering something like web development or web design. Companies are always looking for that kind of help, using contractors and agencies. Reuven does Python training for compan