Speaking Broadly

Marketing for a Better (RED) World: Deb Dugan

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Synopsis

Deb Dugan, CEO of (RED), the organization founded by Bono and Bobby Shriver to fight AIDS in Africa, has overseen some of the most original and powerful charity marketing campaigns from the brand new Eat (RED) Film Fest to turning restaurants "red" for a month. On this episode of Speaking Broadly, Dugan talks about inspirations from her trips to Africa as well as her past jobs in music and publishing. Also on this episode, author Emily Kaiser Thelin describes the memorable journey of working on Unforgettable, the biography of culinary adventurer and Alzheimer's advocate Paula Wolfert.