Disruptive Ceo Nation

Episode 233: Michael Hoffman, Founder and CEO of Gather Voices; Chicago, IL, USA

Informações:

Synopsis

This episode focuses on your ability to unveil the power of authentic brand stories. Our expert is Michael Hoffman, founder and CEO of Gather Voices, a leading platform revolutionizing how organizations harness authentic video content. Entering 2024, we must consider the dichotomy of AI-generated content versus the growing human craving for authentic connections. Here are some key takeaways from our conversation: -The AI Duality: We unpack the interesting interplay between the rise of AI-generated content and the increasing demand for authentic human stories. Michael shares insights on how organizations can navigate this balance effectively. -The Event Renaissance: Discover the resurgence of the event industry post-COVID and its pivotal role in fostering genuine human connections and how brands should use these gatherings to collect stories. -Gather Voices' Mission: Gather Voices was founded to help brands address the challenge of creating quality video content efficiently. Michael sheds light on the pla