Gear:30

Raide: Building a Solutions-Based Backcountry Brand

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Synopsis

Luke Koppa sits down with Kyle Siegel, the founder of Raide, which is one of the newest players in the backcountry softgoods category. They launched with a lightweight 40-liter backpack that immediately made a splash when it was released, so we sat down with Kyle to learn about how — and why — he started Raide.We cover the problems he’s looking to solve; how he went about doing so with the Raide LF 40 pack; we do a deep dive on some of the latest high-end, ultralight pack materials; the challenges and benefits of running a new, small business in the category; what we should expect from Raide in the future, and more.RELATED LINKS:Episode Sponsor: Pulse Boot Lab & Ski Co.Join Us at Blister Summit 2024Become a Member & Get Yourself Covered: BLISTER+Blister First Look: Raide LF 40L PackTOPICS & TIMES:Kyle’s Background (3:28)The Problems Raide is Attempting to Solve (6:19)Prototyping Process & Must-Have Features (12:15)Deep Dive: Materials (17:00)Raide LF 40L: Overview (28:07)Raide’s Future Pr