Lady-Land

This episode was produced in partnership with Thermomix Australia.Grace and Bianca are the mother daughter duo behind the Australian & New Zealand arm of Thermomix. In this episode, Grace shares the story of discovering Thermomix in Poland, before lugging one all the way back to Perth, before spending the following year trying to secure its exclusive distribution rights for Australia. You’ll learn:  How Grace spent 12 months securing the Aus & NZ licensing deal from German parent company, Vorwerk  How they started the brand from their family home; holding all cooking demos in the kitchen, and meetings in the lounge room  How the word spread rapidly throughout Perth in the early days, and the team’s top tips for generating word of mouth  How Grace and Bianca use DISC profiling to understand their strengths, as well as their blind spots  What it’s like to work together as a mother-daughter duo  How they’ve been able to create over 70,000 recipes  Why they’ve recently expanded their sales model from cons