Dream Business Radio
How to Create Brand Names That Stick – Alexandra Watkins
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:33:23
- More information
Informações:
Synopsis
On this week’s Dream Business Radio Show, I interview Alexandra Watkins. Alexandra Watkins is a leading and outspoken authority on brand names with buzz. For nearly 20 years, she and her naming firm, Eat My Words, have created love-at-first sight brand names for countless companies including Amazon, Coca-Cola, Disney, Twitter, and Google. Her breakthrough creativity book, “Hello, My Name is Awesome: How to Create Brand Names That Stick,” was named a Top 10 Marketing Book by Inc. Magazine. Download MP3 Connect with Alexandra: www.EatMyWords.com