Green Dreamer: Sustainability From Ideas To Life With Eco Pioneers, Revolutionary Thinkers, Leading Creatives

What does it take to create engaging and highly shareable content for wellness and the environment? How has mindbodygreen been able to establish itself as an authority in the sustainability space? Here, Emma Loewe, Sustainability Editor of mindbodygreen shares her wisdom with us.   HIGHLIGHTS [6:44] One shocking statistic Emma recently learned about plastic. [8:23] Kaméa: "What has been the key to mindbodygreen attracting such a large audience?" [8:39] Emma: "Making [wellness] accessible to everyone is one of our biggest goals." [9:10] Emma: "It's important to meet people where they are." [10:03] How Emma overcomes creative block and stays inspired. [14:28] Emma: "Environmentalism can be a daunting and scary place." [15:11] Emma's biggest learning lesson from having written over 1,000 articles on sustainability.  [15:50] Kaméa: "What makes a piece of content really engaging and shareable?" [17:43] Kaméa: "What do you think has been slowing down the sustainability movement?" [20:10] Emma: "We make so many micr