Rocketship.fm

Numerous factors can cause new products to fail. The biggest problem we’ve encountered is a lack of preparation: Companies are so focused on designing and manufacturing new products that they postpone the hard work of getting ready to market them until too late in the game. Today we'll discuss 3 of the key reasons products fail along with case studies so you don't make the same mistakes. This podcast is brought to you by: Miro: Go to Miro.com/podcast and get your first three Miro boards free forever. Hubspot: Listen to The Science of Scaling wherever you get your podcasts. Produx Labs: New students can use the code ROCKET at checkout to enroll in Product Institute Foundations for just $999. That’s a $200 savings! Gigantic: Learn more about Gigantic's Product Leadership course, Generative AI, Product Management course, Executive Leadership course & Web3 for Marketing course at Gigantic.is Rocketship is brought to you by The Podglomerate. *** Previous Guests include Seth Goden, Christian Idioti, Ash Maurya, Dan