Marketing Today With Alan Hart

This week finds Alan and “Marketing Today” on the road again. While at the Brand Marketing Summit in San Francisco, a conference that brings together some of the brightest marketers from the world's biggest brands to talk about the future of marketing, Alan took the time to talk to four of the marketers in attendance. They discussed the challenges facing their brands, the evolution of the customer journey, the measures they take to amplify and strengthen their brands, and even things that they love and/or hate. Not only that, in a moment of self-discovery, Alan realizes that he is actually a millennial and not a member of Generation X. Who knew?The four marketers Alan spoke with are:Ali Osiecki, vice president of marketing at the Greg Norman CompanyAndrew Strickman, senior vice president of brand and marketing at realtor.comDavid Fossas, senior director of brand at WP EngineSmita Wadhawan, senior director of U.S. marketing at GoDaddy Highlights from this week's “Marketing Today” p