Disruptive Ceo Nation

Daniel James has a unique mind for performance growth marketing because he has successfully navigated the wave of digital trends and the social media landscape from the early days of MySpace to influencer marketing and everything in between. What you get with Daniel is an innovative mind with an edge of 'been there done' that practicality that delivers results and this is what makes him a man worth listening to. Mint Performance Marketing is a full-service growth marketing agency working with e-commerce brands across everything from creative influencer marketing, paid advertising on social and Google as well as email, SMS, and website development. In 2021, the business was acquired by Social Chain, a world-leading social media and e-commerce group, but Daniel remains at the helm. So what did we learn from our sit down with Daniel? - Various digital platforms and the challenges and myths around metrics. - That what must remain true of any brand is a real focus on customer experience and customer attention. -