Angel Invest Boston
Ashland Stansbury, CEO and Founder "Because Intelligence: Belief Marketing Platform"
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:49:09
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Synopsis
Invest with Sal's Syndicate: Sal's Syndicates “The biggest thing that we learned is that 78% of them were struggling to share those stories with their consumers, the biggest reason being a fear of feeling inauthentic.” “What do I mean by the organic model? I mean that the influencers we're engaging for these brands are not paid.” Ashland Stansbury, age 23, is building a new category with her startup, Because Intelligence. Belief marketing helps brands create genuine connections with their customers. She’s funded by Launchpad and BOSS Syndicate. Highlights include: Sal Daher’s Intro Correction: Enterprises Manage to Capture 5% of the Value They Create Not 2% as Stated Bio of Ashland Stansbury What Because Intelligence, Ashland’s Startup, Does Common Misconception that Only Expensive Products Are Environmentally Conscious The Founding Story of Because Intelligence “So, we took this approach of going out and talking to as many of our customers as possible. We got on the phone with over 50 different enterprise c