Angel Invest Boston

Tivan Amour, Founder and CEO - Text Like a Human

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Synopsis

Join Sal's Investment Syndicate: Link to Syndicate Page Trying to create a bike startup, repeat founder Tivan Amour builds a texting tool that quickly outgrows the original business and is then launched as an independent company. Listen to the founding story of Tone (tonemessaging.com) and how it’s allowing brands to speak directly to customers. A great chat with one of my favorite founders. Highlights include: Sal Daher Introduces Tivan Amour, Founder of Tone How Tone / Save My Sales Was Born Out of Fortified Bike The Story of Kyle the Super Bike Salesman Kyle Stumbles Upon the Idea of Texting Bike Clients Who Don’t Complete the Sale Texting Proves Out as a Massive Driver of Sales “…so, we turned that potential lost sale that would have been $750 into an actual conversion within a couple of days that was worth 50% more, right?” Friends in e-Commerce Urged Tivan to Turn the Texting Platform into a Business “In Techstars, one of the mantras that I think was drilled into us was to sort of be open to serendipit