Adventures In Branding

You can’t do epic shit when you’re sitting in a comfortable space. "All good things are wild and free." I saw that on a billboard on my way to the tattoo artist in Bali. I hadn’t been sure what to get on my arm, but I was literally given a sign that this should be the phrase. Not only did Bali shake up my physical self – #alltheyoga – it shook up my mindset. I came back from my trip feeling invigorated, fresh and ready for a big, big change. Shortly after I got home, my friend Kris made me realize something: For someone who always says “there is no box”, I’ve been living a pretty comfortable, boxed-in life. I love my job. I love my house. I love my dog (most of the time – he is a monster, after all). I have the best team and the best clients. I’m generally really happy with my life. And it’s exactly this “comfort” that’s put me in a box. Last year during the podcast’s “Finding” series, Rebecca and I talked about “Finding Uncomfortable”. How you can’t experience growth or development when you aren’t pushing an