Michigan Business Network

Vic Verchereau welcomes Mark McDaniel, who is the CEO and Founder of Cinnaire. Describing the past two years as unprecedented would be an understatement to say the least. The CEO and Founder of Cinnaire has seen a number of challenges and tremendous success! He has led the organization through a global pandemic, a global recession, unusual government actions, turbulent elections, and deeply felt social and racial injustice. In his journey there were many lessons learned, but none greater than the most important lesson of all...."It's about the people" . Mark says, "Ultimately, the foundation of Cinnaire’s success is our people. They serve our customers and communities, build the technology, make the strategic decisions, manage the risks, determine our investments, and drive the innovation of our programs. This amazing team of people – with guts and brains and enormous capabilities who have navigated personally challenging circumstances while dedicating themselves to professional excellence – is what ens