Grow My Revenue Business Cast

Have you ever noticed how marketing messages often pay no attention to what is on the mind of the customer they are trying to reach? Rather than find out what their audience is concerned with, most marketers prefer to expound on what's so great about their company, and why people should use their product or service. Doing so is one of the ways marketers have ruined communication today. On this episode, I'll be sharing some real-life examples of bad marketing, and why you must know what your customer is thinking about before you begin the marketing conversation. I'll also explain how to get the answers you need by asking the right questions. Today's edition of Grow My Revenue is entertaining and informative! Listen to this episode and discover: · What are brain pickers, and why are they on the rise? · Why trying to appeal to everyone makes you appeal to no one. · What is breakage, and what does it have to do with marketing? · What is one of the things people most misuse in marketing automation? · What you m