Grow My Revenue Business Cast

Is search engine optimization (SEO) simply an afterthought for your business, or is it something that is part of your marketing plan like your editorial calendar? It should be the former, but either way you'll learn a lot from today's show! On this episode, the one and only John Jantsch joins us to talk about why SEO is for growth and why it's not about likes, clicks, or shares any longer. We also explore his latest book, SEO for Growth, and how we can use SEO to become a part of our customers' journey as a trusted advisor before they're even looking for a solution. John is back for a second terrific interview, and you will definitely learn a lot about how useful SEO is for growing your business today on Grow My Revenue! Listen to this episode and discover: · Why he chose SEO for Growth as the title of his latest book. · What was Google's goal from day one of its existence? · How SEO has evolved beyond just clicks, shares, and likes. · Do links still matter to search engine rankings? · Why we put so much