The Copywriter's Handbook A Step-By-Step Guide To Writing Copy That Sells (4th Edition)

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business...

Economics In The Age Of COVID-19

The COVID-19 pandemic has unleashed a firehose of information (much of it wrong) and an avalanche of opinions (many of them ill-founded). Most of us are so distracted by the...

The Content Marketing Handbook How to Double the Results of Your Marketing Campaigns

The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns,...

Sports Betting for Winners Tips and Tales from the New World of Sports Betting

Every sporting event is an opportunity to win money. The legalization of sports wagering has increased the pot exponentially. But navigating the new systems can be tricky. If...

Gehrig and The Babe The Friendship and the Feud

Gehrig & The Babe: The Friendship and the Feud is the emotionally gripping, electrifying account of the relationship of legendary New York Yankee icons Lou Gehrig and Babe Ruth...

The Dog Who Took Me Up a Mountain How Emme The Australian Terrier Changed My Life When I Needed It Most

The uplifting story of two unlikely mountaineers: a man in late middle age and a fearless pint-sized pup who, together, scale Colorado's highest peaks.By the time life had...

Venture Deals, 4th Edition Be Smarter than Your Lawyer and Venture Capitalist

How do venture capital deals come together? This is one of the most frequent questions asked by each generation of new entrepreneurs. Surprisingly, there is little reliable...

Dreamland An autobiography

Bob Lazar was a brilliant young physicist that found himself employed at a top secret facility in the middle of the desert outside Las Vegas. Under the watchful eye of the...

Helping People Change Coaching with Compassion for Lifelong Learning and Growth

You're trying to help - but is it working? Helping others is a good thing. Often, as a leader, manager, doctor, teacher, or coach, it's central to your job. But even the most...

The Masters A Hole-by-Hole History of America's Golf Classic, Third Edition

Revered as the most prestigious tournament in golf, the Masters commands international attention, even among nongolfers. The first and second editions of The Masters: A...

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