Kobo Writing Life Podcast

Novelist, poet, and director of the Alliance of Independent Authors Orna Ross joins us on the podcast this week to discuss taking a global approach to your indie publishing business. Orna talks about what business decisions authors should consider and how to get into the right mindset before going global, and she gives us some great advice for new and veteran authors alike. Learn more about this episode!

Internationally bestselling author Laurelin Paige joins us on the podcast this week. Laurelin has a background in musical theatre and marketing, making her an expert in both writing stories and selling them, and she gives us some great advice on how to tackle creating a series, what marketing techniques she has found effective when launching a new series or rebranding an old one, and how to approach your writing career as a business.  Learn more about this episode!

Jeff and Jamie from Deyan Audio join us on the podcast this week to discuss all things audiobooks! Jeff and Jamie have a combined 23 years of experience at the award winning production company, and they share their expertise by giving us an insider look at the audiobook production process from casting to quality control and every step in between.  Learn more about this episode!

Bestselling author and creator of The Indie Author Mindset Adam Croft joins us on the podcast this week. Adam is a huge advocate for publishing wide, and he shares some excellent advice for authors who are considering making the jump from exclusive, and he also shares how indie publishing has changed throughout his career and where he thinks it’s going next. Learn more about this episode!

Bestselling author Sam Maggs joins us on the podcast this week. Sam has written both fiction and nonfiction books, as well as comics, graphic novels, and video games, and talks to us about how she tackles writing across a variety of mediums, and the difference between writing original works and pitching to write for an already established IP. Sam also discusses what it’s like working as a woman in the traditionally male-dominated Nerd World, how gate-keeping and diversity in Geek Culture and publishing have changed over the past few years, and how she has utilized social media to build both her career and a community of her peers. Learn more about this episode!

Author and founder of Izzard Ink Tim McConnehey joins us on the podcast this week. Tim has spent almost a decade working with indie authors and connecting them to publishing professionals, making him an expert in the collaborative nature of the publishing industry. Tim talks to us about why authors should hire professionals to help their work succeed and how authors can find the right publishing pro for their book.

Melissa Dalton Martinez, a veteran marketing and PR manager and the host of The Book Break, joins us on the podcast to discuss the ins and outs of book reviews and author branding. Melissa explains the process behind paid book reviews, when and how authors should use these reviews, and how to create a cohesive author brand.  Learn more about this episode!

Bestselling author Nick Thacker joins us on the podcast this week to discuss utilizing street team marketing to grow your readership. Nick explains how to use your mailing list to find beta readers, get honest feedback about your work, and learn more about your target audience and what they’re looking for in their next read.  Learn more about this episode!

Author Megan Angelo joins us on the podcast this week to discuss her debut novel Followers. Megan tells us what inspired the story of Followers, how she created the fictional not-too-distant future of 2051 and grounded it in reality, and how her previous work as a journalist helped her craft the social-media-obsessed world within her book.  Learn more about this episode

Kobo Plus, our all-you-can-read subscription service, launched in Canada last week, so we asked the director of Kobo Plus and Publisher Relations, Erik Rigters, to join us on the podcast to help answer the big questions surrounding the launch. Using the data we’ve seen from Kobo Plus in the Netherlands, Erik explains how Kobo Plus can benefit authors, how it can help boost your backlist, and why you should consider enrolling your books! Learn more about this episode!

Bestselling author and writing coach Allison Fallon is on the podcast this week. As the published author of thirteen books and the founder of the writing community Find Your Voice, Alison brings her depth of knowledge to our conversation as she shares some tips and best practices for navigating the publishing industry, writing honest nonfiction, and utilizing science to successfully make writing a part of your routine. 

Veteran Publicist, social media pro, and brand manager Dana Kaye joins us on the podcast this week to discuss all things marketing, publicity, and branding. Dana gives us some great advice on striking a balance between PR and marketing, pitching yourself and your books to media outlets, and identifying and establishing your unique author brand.

Mystery novelist Paul Austin Ardoin joins us on the podcast this week. After spending eight years writing the first few chapters of his novel, Paul signed up for NaNoWriMo, finished writing his debut in a matter of weeks, and the rest is history! Paul talks to us about kick starting his writing career through NaNoWriMo, how his writing process has changed throughout his career, and why he decided to self-publish and go wide.

Bestselling author and publisher Kevin J. Anderson joins us on this podcast this week to discuss his illustrious thirty year writing career and how the world of publishing has evolved, and continues to evolve, throughout. Kevin publishes both traditionally and with his own indie press, WordFire Press, he is an instructor at Superstars Writing Seminar, and he teaches a Masters in Publishing course at Western Colorado University, giving him unique and diverse insight into the world of publishing. 

Please enjoy this special bonus episode from Kobo in Conversation! We spoke with thriller writer (and former newspaper columnist and humourist) Linwood Barclay about the myth of writer’s block and the discipline required to rein in his comic gifts. Hear more from Kobo in Conversation.

Kobo’s CRM and Marketing Manager, Cristina Mendes, joins us for our 200th episode to give insight into the Kobo customer and how to effectively market your eBooks and audiobooks globally! Cristina covers a lot of ground in our conversation, including advice for selling on an international scale, the difference between Kobo’s eBook and audiobook customers, marketing tips for when you’re on a budget, and what makes Kobo (and our customers) unique!

Kobo’s Global Audiobook Merchandiser, Elyse Daniels, is on the podcast this week discussing all things audio. Elyse tells us the ins and outs of selling audiobooks on Kobo, including what genres do especially well as audiobooks, how she curates audiobook promotions and emails, what types of promotions are the most successful for audiobooks, and she gives some great tips for how to competitively price your audiobook for Kobo’s market.

Skye MacKinnon is an international bestselling author who writes across multiple genres, from science fiction to fantasy to paranormal romance and even children’s books. Skye joins us on the podcast this week to discuss writing in different genres and how she  incorporates her love of Scottish folklore and mythology into her work no matter what she's writing. She also talks about her experience co-writing series with authors she admires and why she decided to go wide.

Author Nora Shalaway Carpenter is on the podcast this week to discuss her debut YA novel, The Edge of Anything, and how her own experience with mental health shaped the story she wanted to tell. Nora tells us about her writing journey, from childhood dreamer to published author, about why she likes writing Young Adult Fiction, and about the conversations she hopes her novel will spark.

Science fiction and fantasy author Anthony Dobranski is on the podcast this week to talk about the tarot deck he created as a tie-in to his book, The Demon is Business Class. Anthony takes us through the creative process behind the deck, from inception to production to marketing and sales, and he gives us a Business Class Tarot reading (which you can also watch on our Youtube channel)!  In collaboration with author Anthony Dobranski, Kobo Writing Life is giving away one Business Class Tarot Deck to one lucky follower! To be eligible for the giveaway you must:1. Follow us on Instagram at @kobo.writing.life or our YouTube channel Kobo Writing Life 2. Leave a comment of what your favourite tarot card is. Follow and comment on both for twice the entries!