Ibm Analytics Insights Podcasts

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Synopsis

Brought to you by IBM, Analytics Insights Podcasts provides the latest thinking on analytics and the implications for the enterprise from a range of experts.

Episodes

  • New! "The story is the difference" with West Wing Writer Vinca LaFleur.

    15/03/2023 Duration: 40min

    We all need to tell a better story.Meet Vinca LaFleur of West Wing Writers. As a writer, the West Wing is the dream job.  Learn how to embody "The story is the difference". Fascinating and only Part 1.02:28 Meet Vinca LaFleur, the diplomate, wait?!08:25 Politics? Continuous news?10:40 "Hanging" with Bill Clinton18:41 The craft of writing23:53 Not a PowerPoint hater, but...26:53 A writers process (case study)President Clinton at the Mackie Plant: https://www.youtube.com/watch?v=sLCBP3o2kOMLinkedIn: linkedin.com/in/vinca-lafleur-28909315Website: https://www.westwingwriters.com/

  • {Replay} Iain Thomas (human) and AI write a book on .... What makes us human! Let's hear from Iain Thomas, Group Creative Director, Virtue.

    07/03/2023 Duration: 21min

    We are recording new episodes for the remainder of the year! This topic seemed very timely with ChatGPT in the news - co-authoring a book with AI. Part 2 : A different take on technology. Iain Thomas, Group Creative Director, Virtue talks about the book he wrote with AI. Yes with a non-human called "What Makes Us Human". Why do we suffer? What is the meaning of life? Oh boy...00:00 Writing a book with AI02:56 Has AI provided the meaning of life?07:37 Can AI sell too?07:56 Do we lose our humanity with AI?12:40 The concern : bias14:15 Buy the book. Here's why.Linkedin: https://www.linkedin.com/in/iain-s-thomas-7838445/Website: https://product.soundstrue.com/what-makes-us-human/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple &

  • {Replay} It's always good to be reminded to be bold. Let's hear again from Fred Joyal, author of Superbold: From Under-Confident to Charismatic in 90 Days

    01/03/2023 Duration: 50min

    This week on Making Data Simple, Fred Joyal. Perhaps you've seen Fred on 1-800-DENTIST commercials. Now, he's turned marketing genius into the art of being BOLD.  Show Notes 02:20 Brand Fred Joyal 19:20 Monetization Strategy 20:58 Boldness is a Super Power 23:18 Just Show Up 26:15 Step Up with Exercises 27:00 Failure's are Steps Up, Take Another Swing 38:50 5 Steps to Lowering Anxiety 41:50 How to Better Network Find Fred Joyal @ https://fredjoyal.com/ LinkedIn: linkedin.com/in/fredjoyal  Twitter: fredjoyal Want to be featured as a guest on Making Data Simple? Reach out to us at [almartintalksdata@gmail.com] and tell us why you should be next. Abstract Making Data Simple Podcast is hosted by Al Martin, WW VP Account Technical Leader IBM Technology Sales, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

  • Let's talk data transformation and what makes a great seller with Co-founder and CEO of Coalesce, Armon Petrossian. As more companies move to the cloud the weakness in data transformation is becoming profound.

    22/02/2023 Duration: 36min

    Let's talk data transformation and what makes a greatseller with Co-founder and CEO of Coalesce,  ArmonPetrossian. As more companies move to the cloud theweakness in data transformation is becoming profound.01:15 Meet Armon Petrossian02:21 The problem in being data driven04:28 Introducing Coalesce07:53 Automation defined09:56 The ETL to ELT shift11:54 Typical customer use case12:55 The Coalesce differentiator16:18 Proof of value24:39 Column metadata25:40 Data transformation inhibitors28:17 The future31:52 What makes a great sellerLinkedIn: https://www.linkedin.com/in/armonpetrossian/Website: https://coalesce.io/Want to be featured as a guest on Making Data Simple?Reach out to us at almartintalksdata@gmail.com and tellus why you should be next. The Making Data SimplePodcast is hosted by Al Martin, WW VP Technical Sales,IBM, where we explore trending technologies, businessinnovation, and leadership ... while keeping it simple &fun.

  • How to incubate and start a company, and vent about the airlines! Dwight Harris Jr, CEO of DataScalp.

    15/02/2023 Duration: 23min

    How to incubate and start a company. Dwight Harris Jr, CEO of DataScalp, joins us to share the online platform that captures consumer experiences and uses consumer data to rank companies in a performance dashboard.01:31 Dwight Harris Jr, problem solver02:38 DataScalp and airlines10:11 Airlines rebuttal12:41 GTM13:45 Why start this company15:59 Next steps20:14 A day in the life22:25 Leadership advice22:40 "From Good to Great"LinkedIn: linkedin.com/in/dwightharrisjrWebsite: https://datascalp.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ...while keeping it simple & fun.

  • Part 2 : Marketing, The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.

    08/02/2023 Duration: 22min

    Part 2 : Marketing, The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.28:19 Consumer advice02:40 Companies using scarcity07:07 Black Friday, Cyber Monday08:03 Technology in marketing11:50 AI, ChatGPT in academics17:40 Best marketer of all timeLinkedIn: linkedin.com/in/mindydweinsteinWebsite: https://www.persuasioninbusiness.com/book, https://www.marketmindshift.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.Host, Al Martin LinkedinProducer, Katherine Mayne Linkedin

  • Marketing : The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.

    01/02/2023 Duration: 28min

    Marketing : The Power of Scarcity with Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.01:41 Meet "Marketer" Mindy Weinstein04:42 Technology in Marketing07:50 One of the top women in digital marketing09:12 The power of scarcity19:16 Four types of scarcity20:41 Bourbon scarcity21:47 Businesses leveraging scarcityLinkedIn: linkedin.com/in/mindydweinsteinWebsite: https://www.persuasioninbusiness.com/book, https://www.marketmindshift.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

  • ChatGPT, AI-driven marketing is growing Vegan businesses. Sam Tucker the CEO of VegCatalyst. Vegan businesses and animal rights, Sam is living his values.

    25/01/2023 Duration: 34min

    ChatGPT and great businesses leveraging the capability...  Meet Sam Tucker the CEO of VegCatalyst. Vegan businesses and animal rights, Sam is living his values.03:12 Meet Sam Tucker08:35 Investor Pitch11:33 GTM & Use Case14:21 The Technology16:11 Secret Sauce 16:48 ChatGPT24:30 Competitors?25:36 VegCatalyst Current Status 27:05 Is ChatGPT all that?LinkedIn: linkedin.com/in/sam-tucker-veganWebsite: vegancreativecompass.com/, https://vegcatalyst.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

  • Path to Strategy with Roger Premo, First Impressions of IBM {Replay}

    18/01/2023 Duration: 51min

    Earnings are next week - so I thought I'd bring forward the IBM strategy again for a refresher.Let's talk tech strategy: IBM strategy with Roger Premo, General Manager, Strategy and Corporate Development at IBM. The state of the industry, hybrid cloud, containers, competition. We hit it all.Show Notes02:00 Roger Premo's path to strategy08:37 First impressions of IBM10:42 Hybrid cloud15:33 Facts to support hybrid18:57 Cloud's future21:40 Why containers, Why Redhat?25:55 Addressing lock-in30:08 The IBM bar pitch34:04 Start with outcomes36:10 The most exciting technology38:50 Continuous learning43:09 The chips actLinkedin: https://www.linkedin.com/in/ropremo/Website: https://www.ibm.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keepi

  • New! Deep into Intelligent Systems and "Artificial General Intelligence" with Peter Voss, Founder and CEO of Aigo.ai.

    11/01/2023 Duration: 50min

    Want to go deep into Intelligent Systems, meet Peter Voss, Founder and CEO of Aigo.ai.  Peter coined the term ‘Artificial General Intelligence’ and is perfecting the hyper-personalized Chatbot, WITH a brain.01:56 Meet Peter Voss08:23 Passion for Intelligent Systems12:54 Why only Aigo16:31 ChatGPT? A Different View22:03 A Use Case by Example30:53 What is Included, What is Not34:08 Who are your Clients36:10 The Engagement38:57 The Business Case41:59 AI that Reasons44:26 The Definition of AGI46:51 For FunLinkedIn: linkedin.com/in/vosspeterTwitter: @peterevossWebsite: aigo.ai/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

  • [Replay] Setting New Year Intentions, Coaching, and Line of Sight with Lynne Snead, Founder of Talent Evolution Systems

    04/01/2023 Duration: 58min

    AbstractMaking Data Simple Podcast is hosted by Al Martin, WW VP Account Technical Leader IBM Technology Sales, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.This week on Making Data Simple, we have Lynne Snead. Lynne is the founder and owner of Talent Evolution Systems, a behavioral analyst, consultant, training specialist, speaker, coach. Lynne has a back ground in Educational Psychology, and has specialized in organizational performance for over 20 years. Lynne is one of the original Franklin Covey co-authors, has a best seller, she created Franklin Covey’s signature Project Development process and programs, worked directly with Stephen R Covey Senior and Stephen MR Covey Junior. Lynne started her own company in 2003.Show Notes1:42 – Lynne talks about her career 4:44 – What is your definition of Coach?7:38 – Beginning of the year intentions16:24 – Line of sight36:40 – How do you prioritize in business?44:40 – Style is important50:54 – What

  • AI-powered digital marketing without the use of cookies or personal information! All with Nadia Gonzalez, CMO for Scibids.

    28/12/2022 Duration: 43min

    Marketing fundamentals to AI-powered digital marketing without the use of cookies or personal information. All with Nadia Gonzalez, CMO for Scibids. See white paper for additional technical detail.01:42 Meet Nadia05:15 Marketing Today15:41 The Founding of Scibids16:32 Cookies. What's changed?17:44 Consumer Targeting Era Over?20:07 Marketing Tomorrow26:06 First Party Data & Contextual Signals29:25 Beware of the Walled Garden31:56 Scibids Differentiation35:52 Scibids. What's in a Name?38:56 Machiavelli for WomenLinkedIn: linkedin.com/in/nadia-gonzalez-00b82a3Twitter: @nadia_gonzalezzWebsite: https://scibids.com/White Paper: https://go.scibids.com/ai-privacy-and-the-future-of-digital-marketingWant to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keepi

  • Tired of ad-based searches? Meet Eric Olsen, Co-Founder & CEO at Consensus. His new startup leverages Natural Language Processing to serve as the new Google for expert opinions

    21/12/2022 Duration: 47min

    Tired of ad-based searches? Meet Eric Olsen, Co-Founder & CEO at Consensus. His new startup leverages Natural Language Processing to serve as the new Google for expert opinions.01:23 Meet Eric Olson02:27 In inception of Concensus04:15 Sorry, sports break06:25 Starting in sports betting9:51 Back to evidence-based search12:17 Monetizing Consensus16:40 The corpus of data17:22 The wisdom of experts19:15 It's free! At least today20:09 Finally, the technology, NLP28:47 The business bet(s)34:14 Predictions39:40 Startup leadershipLinkedIn: linkedin.com/in/eric-olson-1822a7a6Twitter: @consensusNLPWebsite: https://consensus.app/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

  • Bringing it Back to Sales Basics - Repeat - two Sales experts walking into a bar... and divulge all the secrets. Art or science? Frank Attaie, GM Technology IBM Canada, Matt Kosinski, VP Data and AI

    14/12/2022 Duration: 33min

    I'm posting a repeat this week to refresh myself on the art (or is it science) on sales, specifically listening, as we look to close out the year. Part 1 : Two Sales experts walking into a bar... and divulge all the secrets. Art or science? Frank Attaie, GM Technology IBM Canada, Matt Kosinski, VP Data and AI and Automation Sales Americas.Show Notes06:42 Sales advice for a new leader09:43 Client research in a pinch14:57 Sales philosophy17:51 Defining "listening"22:57 Cringeworthy questions25:37 The right style for sellers29:53 Is Sales really coin operated?Find Matt : linkedin.com/in/matt-kosinski-71929627Find Frank : linkedin.com/in/frank-attaie-1356466Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

  • Getting Technical about the Data Center Revolution with Jonathan Friedmann, CEO of Speedata

    07/12/2022 Duration: 34min

    Let's get more technical on the data center revolution. The CPU cannot keep up with data growth! APUs and dedicated processors for Analytics workloads. Jonathan Friedmann, CEO & Co-Founder of Speedata, joins the podcast.01:55 Introducing Jonathan Friedmann10:20 What makes SpeedData 20x faster?13:29 HW acceleration is better16:21 Target client profile17:57 How to accelerate via HW22:02 APUs are the answer23;42 The evil CPU25:57 Supply chain, no problem27:33 Chips and Science Act28:50 Predicting the Future32:48 For fun?LinkedIn: linkedin.com/in/jonathan-friedmann-8b5b99/https://www.linkedin.com/company/speedataio/Website: https://www.speedata.io/Want to be featured as a guest on Making Data Simple? Reach out to us atalmartintalksdata@gmail.com and tell us why you should be next. The MakingData Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, wherewe explore trending technologies, business innovation, and leadership ... whilekeeping it simple & fun.

  • Breaking down the State of the IT industry with two IBM Champions

    30/11/2022 Duration: 58min

    I took extended time to learn from two IBM Champions on the state  of the IT industry.  Welcome Heather Cole, President and CEO at  Lodestar Solutions and Steven Perva, Sr. Mainframe Innovation  Engineer at Ensono.  Special guest, Libby Ingrassia, Program Director for IBM Champions joins us.03:21 Individuals whose first language is binary13:17 What is an IBM Champion?19:34 Why Z Systems? 26:00 ITs #1 Challenge!29:04 Move from FAQs to Should Ask Questions31:50 IT Time to Value36:22 Trends in Data40:28 Business Intelligence Bullseye42:24 Value of Social Eminence47:31 Special Guest :Libby Ingrassia 50:00 IBM Champions ProgramLinkedIn: linkedin.com/in/heatherlcole, linkedin.com/in/stevenperva, linkedin.com/in/libbyingrassiaWebsite: Lodestarsolutions.com, Ensono.com,  developer.ibm.com/champions/Blog: www.lodestarsolutions.com/blogWant to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be  next.  The Making Data Simple Podcast is hosted by Al

  • Part 2: "See the Game, Change the Game". More money ball with Paul Bessire, VP of Data, Coterie Insurance. Fascinating stuff.

    23/11/2022 Duration: 36min

    Part 2: "See the Game, Change the Game".  More money ball with Paul Bessire, VP of Data, Coterie Insurance.  Fascinating stuff.  01:00 Paul's customers<Ok, off the rails on sport psychology> 09:50 Moneyball for insurance15:10 Can you underwrite at the individual level?20:17 In summary24:09 Startups and adverse selection31:10 Three tweetable nuggets?33:00 For funLinkedIn:  https://www.linkedin.com/in/paulbessire/Website:  https://coterieinsurance.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

  • Part 1: Can't get enough of money ball? Feels more like sports radio. Making Data Simple welcomes Paul Bessire, VP of Data, Coterie Insurance.

    16/11/2022 Duration: 30min

    Part 1: Can't get enough of money ball?  Feels more like sports radio.  Making Data Simple welcomes Paul Bessire, VP of Data, Coterie Insurance.  05:11 Paul's KC connection07:59 The Prediction Machine08:38 Who is this guy???15:31 Paul's story27:01 And about the Tech?29:48 "Box Score" is all the mattersLinkedIn: https://www.linkedin.com/in/paulbessire/Website: https://coterieinsurance.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

  • Part 2: Learning leadership from a 2-star General : "The harder right versus the easier wrong". Hear about the Military Decision-Making Process (MDMP)

    09/11/2022 Duration: 20min

    Part 2 : Learning leadership from a 2-star General : "The harder right versus theeasier wrong". Hear about the Military Decision-Making Process (MDMP)00:12 How to become a 2-Star General01:22 Raising 3 girls4:10 Leadership style05:21 MDMP to civilian leadership09:55 General McConville's book recommendation10:54 How military influences POV14:06 Advice to others15:52 Finally! The lighting roundLinkedIn: linkedin.com/in/dianne-del-rosso-7950871Website: https://www.ibm.com/products/expertlabsWant to be featured as a guest on Making Data Simple? Reach out to us atalmartintalksdata@gmail.com and tell us why you should be next. The MakingData Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM,where we explore trending technologies, business innovation, andleadership ... while keeping it simple & fun.

  • Part 1: A 2-star General on the #MakingDataSimple podcast! Dianne Del Rosso, Brigadier General and VP, WW Services, IBM.

    02/11/2022 Duration: 30min

    A 2-star General on the #MakingDataSimple podcast! Dianne DelRosso, Brigadier General and VP, WW Services, IBM. Lab Services : World classconsultants with certified skills providing value-based services via simple,repeatable practices, methodologies, and offerings03:08 Meet the General08:02 Why ditch Westpoint (twice)?!10:10 How do you still balance the Reserves?11:15 Do you hate Navy?12:54 The acquisition space14:57 Why Lab Services, Why now?18:13 The Lab Services mission19:14 Mid and long-term vision20:20 Product vs Client vs P&L23:18 When to use a Partner25:28 Getting in front of clients following COVID27:31 Leaving your markLinkedIn: linkedin.com/in/dianne-del-rosso-7950871Website: https://www.ibm.com/products/expertlabsWant to be featured as a guest on Making Data Simple? Reach out to us atalmartintalksdata@gmail.com and tell us why you should be next. The MakingData Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM,where we explore trending technologies, business innovation, andleade

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